New York, NY – February 2, 2022  /ENDURANCE SPORTSWIRE/ – First Bourn, a co-operative advocacy and endurance sports venture at the intersection of purpose and profit, has established a college sponsorship program for the endurance sports industry – with a focus on helping professional female athletes fight the #femalepenalty. The fund, named the FIRST BOURN FUTURES FUND, is a female-focused grant and endowment dedicated to helping pro endurance athlete new mom’s fund their first born’s future. Up to three U.S. female endurance athletes who have earned the new title of “mom” in 2021 and each year after will qualify.