Our Programs
In addition to our destination training properties, we have developed joint marketing & ESG-focused initiatives that are custom built on top of an inspirational category. We partner with innovative brands to create impactful programs that matter.
#1
Community Supported Agriculture
There is a direct correlation between the food we consume and the state of our health. It’s becoming more and more challenging to not just eat – but eat healthy.
FOOD INSECURITY
Rising cost of living and food has created a new “normal”
FOOD AS MEDICINE
America is among the least healthy despite our healthcare
We advocate for more than 44 million food insecure people in the US, including 13 million children, up 45% in the last two years.
#2
Endurance Sports Athlete Fund
Affinity Marketing-Brand ENDURANCE CO-OP
PRO & ELITE ATHLETES $$
Inspiration Access & Support Affinity
Close the gap between athletic achievements and livelihood for athletes by providing meaningful support via a multi-purpose co-operative fund.
ACTIVATION: CONTENT MARKETING & STORYTELLING
Inspiration Access & Awareness Activation
Content marketing and activation across formats and channels.
Web Podcast Video Social Email
Content Engine to continuously reinforce program impact across industry, community and brand team experiences through storytelling.
Brands invest remnant opportunistic dollars into the Athlete Fund which supports multiple athletes.
#3
Employee Wellness Programs
How to get employees to participate in health and well-being programs: Make them better
EMPLOYEE ENGAGEMENT, HEALTH AND WELLNESS
Organizations Offering vs. Employees Using Well-Being Programs
Of organizations offering various well-being programs, only about a third of HR leaders and employees report using them.
Clear parallels between healthy employees and performance
Healthy organizations are good for business, good for people, and good for society.
At the end of the day, employees are the lifeblood of the company – driving both the revenue and the innovation. Today brings many more risks to consider, pushing the topic of health way up to the CEO.
We advocate for the 60% of employees considering leaving their company for one that better supports their well-being.
Destination Experiences
Inspirational Access | Exclusive Experiences (IRL)
Provide exclusive access and in-person experiences for brand teams & on-property experiences custom built and delivered by top athletes to enrich and change lives.
~3 Days-2 Nights
All-inclusive (on property)
~75% Team Retreat
~25% Health-Wellness
Programming: Wellness, healthy habits, nutrition, culinary experiences, off-property hikes, fireside chats, mentoring, 1:1 coaching